With a tin bearing an image of the rotting carcass of a lion surrounded by a swarm of bees is not by today’s standards the most politically correct way to advertise your product. The brand registered in 1904 is recorded by the Guinness Book of Records as having the world’s oldest branding and packaging.
The man who chose that design was Abraham Lyle who set up his sugar refinery in Silvertown a mile downriver from his competitor Henry Tate who famously invented the sugar cube and founded his eponymous art gallery.
[B]oth men refused to acknowledge the other’s presence, even taking separate carriages on the train for their daily commute from Fenchurch Street to Silvertown.
Even though the two sugar barons refused to meet there was a tacit agreement not to tread on each others business toes.
At one point Lyle thought Tate was preparing to launch his own version of partially inverted sugar syrup and in retaliation built a sugar cube plant, whatever was the truth neither eventually copied the other’s product.
It was not until both men had died that in 1921 both companies merged. Surprisingly both factories are still run by a member of the respective families, and workers will never refer to themselves as working for Tate & Lyle, you either work at Tate’s or Lyle’s.
Located on an artificial peninsula – sandwiched between the Royal Docks to the North and the River Thames to the South just half a century ago it was a hive of activity, at the heart of industrial London.
After the war more than 20 factories lined the banks of the river. The location was perfect for the factories, being as close to London as was legally possible and providing access to both the docks and the river, where raw materials could be unloaded and finished product shipped away.
Positioned at either end of the so-called Sugar Mile which stretched between them, the factories also had a reputation for looking after their employees well, with an onsite surgery, dentist, chiropodist, eye doctor, hairdresser and even bar open during the working day. There was a purpose-built social club, The Tate Institute – still standing opposite the Thames Refinery, but now sadly derelict – which laid on parties every week with cheap rum shipped in from Jamaica.
A nearby sports ground at Manor Way, no longer in use, played host to football, cricket, netball and other sports, and was where the annual company sports day and beauty contest took place – the latter judged by movie stars.
These days, the number of factories remaining can be counted on one hand, and although Tate & Lyle’s refineries are still standing, they employ a fraction of the staff they once did.
An excellent account of life working for Tate & Lyle has been written by Duncan Barrett and Nuala Calvi: The Sugar Girls: True Tales of Hardship, Love and Happiness at Tate & Lyle’s East End Factories based on interviews with over fifty men and women who worked for Tate & Lyle in Silvertown in the 1940s and 1950s.